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Senior Omnichannel Brand Manager Hospital and Specialty Care

Gem9
Opportunity to join MSD's marketing team in Copenhagen as Senior Omnichannel Brand Manager

Location: Copenhagen


Your new company

Do you dream of a global career in a company working to improve the lives of millions? When you join MSD, you become part of a community of inventors and creators committed to the same ambition: To invent and develop innovative pharmaceuticals – and to bring them to those that need them most. At MSD, your ideas, your talent and your experience will help change the lives of many. Regardless of your job title, you will invent for life and work for life. The division is comprised of sales and marketing professionals who are passionate about their role in bringing MSD's prescription medicines, vaccines, and other medical products to their customers worldwide. MSD in Denmark operate out of modern offices located in Copenhagen.


Your new role

On behalf of our client, MSD, Hays is looking for a Senior Omnichannel Brand Manager, Hospital & Specialty Care to enter a crucial role in MSD’s marketing team in Denmark. In this role, you will be responsible for developing, leading and influencing the execution of the local franchise/launch plans for your therapeutic areas. You will coordinate with relevant cross-divisional stakeholders to ensure activities are aligned with MSD priorities and brand strategies and follow-up on KPI’s with tools and dashboards. You will integrate activities across channels and touch points to create a great customer experience across the customer journey together with developing, implementing, tracking, experimenting and optimizing MSD’s digital marketing campaigns across channels and collaborate with agencies and other vendor partners.


As Senior Omnichannel Brand Manager will manage and coordinate the local activity plan within approved promotion budgets and for local adaptation and approval of regional and global content, while being an integrated partner in the forecasting process in collaboration with the Business Unit Director and Business Analytics team. You will be center of excellence for certain omnichannel activities and your primary focus will be the fields of Immunology and Hepatitis when you start. The position reports to the Business Unit Director, Hospital & Specialty Care.


What you’ll need to succeed
With a Master’s degree from an accredited university, you have learned the basics of science and the importance of critical thinking in anything you do. Through your experiences in customer and brand management – or from developing digital or omnichannel marketing campaigns – you bring a bias for action and either; a strong understanding of pharma with scientific/clinical knowledge, or a strong understanding of how digital channels can change the game. Through your prior experiences you have an understanding of standards of care and emerging clinical trends and know the principles of health economics and their clinical implications, which will be a great foundation for developing the local franchise plans and create a good foundation for your collaboration with other functions.


Throughout your career you have proactively identified business opportunities in complex environments and implemented successful initiatives to realize these. You know the importance of informal leadership, and know that your success in any job will heavily depend on your ability to influence without authority and deliver concrete results. Fluency in Danish and English is a must.


What you’ll get in return
Whether it is helping invent the next breakthrough treatment or simply challenging and supporting one another for mutual betterment, MSD’s culture is about applied curiosity. MSD is dedicated to its team members’ growth and development, and empower each of them to reach their full potential regardless of function, geography or experience level.


What you need to do now
If you are interested in this role, forward a copy of your CV and cover letter in English and in one document. If you have any questions you are welcome to contact Recruitment Consultant Bolette Spottag Eisensee at +45 26 89 31 04.


Opsummering

Job type
Permanent
Industri
Medicinalvirksomhed
Beliggenhed
København
Område
Life Sciences
Ref:
897180
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Tal med en konsulent

Tal med konsulenten Bolette Spottag Eisensee, der er ansvarlig for denne stilling, beliggende i København

Hays Specialist Recruitment A/S, Kongens Nytorv 8, DK-1050 København K, 1050 København K

Telefon: 33383200

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